71Media

Dealership Marketing

Move more inventory from search to showroom.

SEO, paid media, inventory pages, Google Business Profile optimization, and lead routing for dealers that want more showroom visits and sold units.

+28%

showroom leads

-19%

cost per lead

4.4x

VDP engagement

Auto salesperson reviewing inventory with a buyer on a dealership lot.

Where the work turns into revenue.

Each industry page keeps the plan specific: what blocks growth, what we build, and how that turns into better leads, bookings, and sales.

01

Weak VDP visibility

Vehicle pages are slow, thin, or hard for search engines to understand.

System

Inventory SEO + VDP Schema

Impact

More shoppers land directly on sellable inventory.

02

Paid leads are stale

Spend is high but lead quality and response speed are unclear.

System

Paid Search + Lead Source Quality Tracking

Impact

Lower CPL and better showroom rate.

03

Service revenue is underused

Past buyers are not seeing offers or appointment reminders.

System

Marketing Automation + Retargeting

Impact

More service appointments and retention.

04

Reviews are not compounding

Local trust signals are inconsistent across the buying journey.

System

GBP + Review Velocity + Local Content

Impact

Higher map rankings and buyer confidence.

The work behind the growth.

Website, search, ads, AI, and automation stay connected, so the page does not promise one thing while the funnel does another.

Website Design

Conversion-first pages built for trust, speed, search intent, and clear next steps.

SEO & GEO

Local, organic, and AI-search visibility that puts your business in front of ready buyers.

Paid Media

Campaigns tuned for lead quality, not vanity traffic or empty clicks.

AI Implementation

Internal workflows that score, route, summarize, and follow up faster.

Marketing Automation

Lifecycle messages that reduce drop-off and keep prospects moving.

View all services

Inventory SEO architecture built for buyers.

The page structure is planned around how people actually search, compare, and decide.

Makes

  • Ford
  • Chevy
  • Toyota
  • RAM

Models

  • F-150
  • Silverado
  • RAV4
  • Civic

City Pages

  • Tulsa
  • Broken Arrow
  • Owasso
  • Bartlesville

Trade-In

  • Value Your Trade
  • Sell My Car
  • Trade Truck
  • Trade SUV

Financing

  • Bad Credit
  • No Credit
  • Low Payment
  • Loan Calculator

Service

  • Oil Change
  • Tire Rotation
  • Brake Service
  • Specials
Auto salesperson reviewing inventory with a buyer on a dealership lot.

Case snapshot

Miller Ford of Tulsa

We improved VDP structure, dealership paid search, local visibility, and lead routing for inventory and service demand.

+213%

inventory page traffic

28%

showroom lead lift

-19%

cost per lead

4.7

local rating

More people arrive knowing what they want, which vehicle they saw, and why they should buy from us.

Jason Miller

General Manager, Miller Ford of Tulsa

Ready to turn inventory into booked visits?

Let's build your dealership growth plan.