Paid media built to prove what earns pipeline.
Campaign strategy, creative testing, landing pages, and spend reporting tied to revenue signals instead of empty impressions.
Testing Board
Campaign decisions backed by signal.
Audience
Creative
Landing page
Budget
Winner
Shift spend toward the message producing qualified pipeline.
Performance Loop
More learning from every dollar.
Creative testing, offer clarity, landing page feedback, and sales quality are reviewed together.
+28%
Spend efficiency
Budget shifted toward winners
3.4x
Average ROAS
Across structured campaign tests
-18%
Cost per lead
Lower cost after offer testing
Strategy
- Audience and channel plan
- Budget model
- Offer positioning
- Measurement framework
Creative
- Message testing
- Ad creative variants
- Landing page angles
- Proof and hook library
Launch
- Google and LinkedIn setup
- Programmatic support
- Conversion tracking
- QA and pacing checks
Optimize
- Winner analysis
- Spend reallocation
- Pipeline reporting
- Monthly test roadmap
Audience & channel strategy
Identify where your buyers actually are — Google, LinkedIn, programmatic — and how much to spend where.
Plan
Creative & landing pages
Build ad creative and dedicated landing pages designed to convert, not just click.
Build
Launch & test
Run structured tests across audiences and creative to find what performs.
Test
Report & reinvest
Clear reporting tied to pipeline, so budget moves toward what's actually working.
Scale
Before
Campaigns optimized around clicks and impressions.
After
Media tests tied to qualified pipeline and revenue signals.
We'd tried three agencies before 71Media. First team that treated our ad spend like it was their own money.
Priya Chandra
CMO, Ashcroft Industrial
Frequently asked questions
Let's turn media spend into a learning system.
Plan the budget, test the proof, then scale what works.